Friendly prospecting notes
2026-09-11A procurement manager's honest walkthrough of auditing a small sales team's data stack — what a contact database really costs, why sales navigator exports get messy, when to use email validation, and how the okki-go vs Apollo comparison played out on our actual invoice.
2026-09-11Learn how to cold email by excluding poor-fit contacts, verifying data, drafting a truthful message, protecting deliverability, and measuring qualified out
2026-09-11Match the next step to the buyer’s evidence stage instead of demanding a demo before relevance is established.
2026-09-10Okki Go is an AI SDR, but the label only matters if you evaluate agent-native architecture, SPF/DKIM/DMARC setup, account-based marketing, and LinkedIn connection workflows first. A RevOps lead gen checklist from someone who has made the expensive mistakes.
2026-09-10Teams comparing Okki-Go vs Artisan AI focus on demos, but an email campaign lives or dies in verification, intent data, and permission scopes. Here is what RevOps should actually evaluate.
2026-09-10Build social lead generation by interpreting public participation conservatively, verifying fit, requesting a permissioned next step, and measuring qualifi
2026-09-10Learn what agentic sales means, how bounded AI agents differ from copilots and rules, and how to design permissions, escalation, and measurement.
2026-09-09Hard bounce rate evaluation depends on your sending model. This scenario guide covers imported lists, okki-go agent workflows for founders, email validation, and RevOps checklists.
2026-09-09Assess an agency through data ownership, sender controls, lead acceptance, CRM handoff, reply operations, and auditable metrics.
2026-09-09Sales prospecting statistics are most valuable when their method and denominator can directly inform a specific operating decision, rather than merely pres